OUR MISSION

The mission of Benevolent & Enlightened Beauty (BE Beauty) is to grow the self-esteem of young women through our unique humane education program, which focuses on fostering self love, showing compassion to others, and caring for the planet.

WE BELIEVE...

1

The beauty and fashion industries have portrayed an unrealistic and unachievable view of beauty.

2

Young women need to be offered holistic approaches to improving self-esteem.

3

Our humane education program will empower girls by making them aware of the issues surrounding the beauty and fashion industries.

4

That doing good for yourself, others, and the planet creates a lasting feeling of true beauty.

READ ABOUT OUR PROGRAM